It’s simple. Most traditional agents roll those costs into a much higher commission, which means you end up paying far more at closing. We do it differently. Our 1% listing model already saves you thousands compared to the standard rate. Really, it’s a small investment upfront that puts more money in your pocket at the end. Instead of building those costs into a higher commission you pay at closing, we keep our commission low and use this one-time fee to launch your listing the right way — ultimately putting more money in your pocket when the sale is complete.