WHAT IS AN ONBOARDING FEE?

An onboarding fee is a simple, one-time upfront charge due at the signing of your listing agreement. The funds are used to get your home market-ready from day one. It covers the cost of professional photography, videography, marketing materials, online and MLS exposure, administrative preparation, listing setup, and all the behind-the-scenes work to prepare your listing for the best possible launch. Onboarding is part of how we’re able to offer our listing model for as low as 1%, while still giving your property the professional presentation it deserves.

HOW DOES THIS WORK?

It’s simple. Most traditional models roll those costs into a much higher commission, which means you end up paying far more at closing. We do it differently. Our listing model—as low as 1%—already saves you thousands compared to the standard rate (more on that below). It’s a small investment upfront that puts more money in your pocket at the end. Instead of building those costs into a higher commission you pay at closing, we keep our commission low and use this one-time fee to launch your listing the right way — ultimately putting more money in your pocket when the sale is complete.

HOW MUCH IS THE ONBOARDING FEE?

The onboarding fee is based on a few factors — mainly the size and style of your home, along with the level of marketing needed to showcase it properly. We also take into account unique features of your home, including any luxury elements, to determine the most effective marketing approach. Every home is a little different, so we offer complimentary property walkthroughs in order to give you a personalized quote — no surprises and no strings attached.

DO YOU OFFER A LISTING MODEL WITH NO UPFRONT FEES?

Great question! While our listing model—as low as 1%—is designed to save you money, we also offer the traditional real estate listing model with no upfront fees and a standard, negotiable commission rate.